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What is the story
A Chinese woman who felt belittled by the staff at a Louis Vuitton boutique returned to the luxury brand’s store in an unusual act of resistance.
The incident underscores the criticism that luxury stores often face for their supposedly snobbish behavior.
This event is further evidence of the elitism associated with luxury brands like Louis Vuitton.
Unfriendly experience in Louis Vuitton store sparks outrage
The woman shared her unpleasant experience on the Chinese social media platform Xiaohongshu.
Two months ago, she visited a Louis Vuitton store in the StarLight Place shopping mall in Chongqing.
Even though she was carrying a bag from Hermes, another luxury brand, she was treated dismissively by the staff.
Their questions were ignored and their requests for certain things were met with condescension and eye rolling.
Woman’s complaint ignored at Louis Vuitton headquarters
After the incident, the woman contacted Louis Vuitton headquarters to file a complaint about her treatment.
However, their complaints were met with silence as no one responded.
This lack of response further fueled their anger and frustration towards the luxury brand.
The woman decided not to let the matter rest and planned a unique form of retaliation against the store that had mistreated her.
Woman returns to Louis Vuitton store with $84,050 in cash
Two months after the first incident, the woman returned to the same Louis Vuitton store.
This time she brought a bag containing 600,000 yuan ($84,050 or ₹68.50 lakh).
Accompanied by their personal assistant and a friend, they browsed through the selection and showed interest in purchasing.
The employees spent over two hours counting the large amount of cash the woman handed over.
A woman’s money revenge goes viral on social media
After the staff finished counting the money, the woman picked up her cash, stated that she no longer wanted to make the purchase and left.
Her story quickly gained traction on social media, with users applauding her unique act of resistance.
One user commented: “This ending is so adorable. I always wondered why those saleswomen are so arrogant.”
The incident has reignited the debate about elitism in luxury brand stores around the world.
