WACO, Texas — Baylor+ and GXGELITE™, the official NIL partner of Baylor Athletics, are excited to announce a partnership that will make it easier to stay up to date with the latest Baylor content, receive exclusive member benefits AND help Baylor athletic programs continue to attract the best talent.
Introducing the Baylor+ GXGELITE™ Package – a one-stop shop for Baylor fans to support NIL opportunities for student-athletes through GXGELITE™ AND gain full access to Baylor+ content.
Now, for $180, fans can support student-athlete NIL directly and get full access to Baylor+’s entire library of behind-the-scenes footage, interviews, features, documentaries, archived games and many more premium videos.
“The Baylor+ GXGELITE package gives Baylor fans a new way to directly impact the success of our athletic programs and provide additional NIL opportunities for our student-athletes,” said Jovan Overshown, assistant AD and chief revenue officer. “We are excited to continue to provide the Baylor family with more diverse opportunities to participate in NIL initiatives in a way that also enriches their experience as loyal fans.”
The package includes full access to the new GXGELITE™ membership, which includes a customized welcome box with free merchandise and access to the GXGELITE™ marketplace with events and unique memorabilia. GXGELITE™ uses memberships and purchases to support the broader NIL initiatives for Baylor University student-athletes.
Benefits of a GXGELITE™ membership:
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Access to the exclusive GXGELITE™ shop
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Access to unique GXGELITE™ events
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Custom GXGELITE™ Welcome Box valued at $150
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Anniversary gift every year when renewing membership
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Supporting Baylor student-athletes
Fans can sign up for the package offer or upgrade an existing membership at baylorplus.com or gxgelite.com.
With so much new Baylor+ content coming this football season, NOW is the best time to sign up!
The Baylor+ fall lineup:
Unleashed: All-Access – Inside Training Camp: A 4-part miniseries
Tune in every Thursday in August for a comprehensive look at Baylor football training camp, premiering August 8.
“Miracle on the Brazos” – A new Baylor+ original film
To mark the 50th anniversary of Baylor’s outstanding 1974 football season, we look back at Texas’ historic win and everything that led up to that dramatic victory. Premiering Tuesday, August 27.
The Follow – Season 2
The weekly docuseries is back for a second season, giving you a comprehensive look behind closed doors at Baylor football all season long. New episodes will premiere on Thursdays throughout the 2024 season.
Exclusive interviews and microphoned footage
Nowhere else will you get a deeper insight into Baylor football. Any closer and you’ll be on the team!
And there is much more to come and a few more surprises to follow!
