An ambulance service has blocked its accounts on social media site X because they had enabled the “distribution of unacceptable and offensive content”.
The North East Ambulance Service pointed out that some content on Elon Musk’s website, formerly known as Twitter, was no longer consistent with its values.
Spokesman Mark Cotton said: “We firmly believe that the lack of control over content on X allows unacceptable and offensive content to spread. This has led to a sharp rise in hate speech and misinformation that is inconsistent with our values.”
“We expect our employees to uphold our values and standards when representing our service, and we should also uphold those values and standards when using social media.”
He added: “Social media platforms can be controversial, but we will continue to use Facebook, Instagram and LinkedIn where we have a lot of followers.”
The North East Ambulance Service has suspended its accounts on social media site X because they facilitated the “distribution of unacceptable and offensive content” (file image).
It has been suggested that some content on Elon Musk’s website, formerly known as Twitter, is no longer consistent with his values.
The North East Ambulance Service announced the suspension in a post, with its bio saying: “This account has been suspended because X platform no longer aligns with our values.”
A post on the platform announcing the suspension said: “We have suspended this account because the X platform is no longer consistent with our values as an NHS emergency service.”
The North East Ambulance Service asked its followers to follow them on Facebook, Instagram and LinkedIn.
Separately, Global, Britain’s largest radio station, has instructed its staff not to mention Elon Musk’s social media platform on its broadcasts after the tech magnate posted inflammatory posts during recent unrest.
Insiders at Global – which owns Heart, Capital, LBC and Radio X – told the Mail on Sunday that production staff had been instructed not to ask listeners to tweet their stations or mention X during the show.
A source working at Global said: “We were told not to mention Twitter on any of our shows.”